Remember How The FCC Was Fighting To Protect Net Neutrality? Yeah They Pulled A 180 And Are Letting Cable Companies Do Whatever They Want.
NYT – The principle that all Internet content should be treated equally as it flows through cables and pipes to consumers looks all but dead. The Federal Communications Commission said on Wednesday that it would propose new rules that allow companies like Disney, Google or Netflix to pay Internet service providers like Comcast and Verizon for special, faster lanes to send video and other content to their customers. The proposed changes would affect what is known as net neutrality — the idea that no providers of legal Internet content should face discrimination in providing offerings to consumers, and that users should have equal access to see any legal content they choose. The proposal comes three months after a federal appeals court struck down, for the second time, agency rules intended to guarantee a free and open Internet. … Still, the regulations could radically reshape how Internet content is delivered to consumers. For example, if a gaming company cannot afford the fast track to players, customers could lose interest and its product could fail. The rules are also likely to eventually raise prices as the likes of Disney and Netflix pass on to customers whatever they pay for the speedier lanes, which are the digital equivalent of an uncongested car pool lane on a busy freeway.
BREAKING: Politician Sides With Corporation!
Don’t wanna harp on this for another long blog because we’ve already done that SEVERAL TIMES, but just wanted to make sure you guys got the update. When we last left off Comcast has just merged with Time Warner and forced Netflix to pay them extra to use their bandwidth. Now the FCC — the very group who was apparently working on the people’s behalf to find a way to keep the net neutral — has announced a total policy shift that allows for companies like Comcast & Verizon to charge companies like Netflix, Google, or ANYONE special rates to use their internet.
Basically, if Comcast or Time Warner wants to charge Netflix an additional $5 million a month for no reason, they can. If they want to take money from some sites like Yahoo and purposefully slow down their competitors like Google, they can. If they want to slow down all-non commercial sites and make it impossible for other users to view a site you made on the internet, they can. If they want to side with family-first politicians and slow down porn sites, they can. They now have the power of “Web Fast Lane” pricing. Hilarious since people have been fighting the cable companies for the right to buy only the channels we want to watch for years and have gotten nowhere.
Guess this is the ending to the ending. The golden age of the internet was fun while it lasted. We sure as hell downloaded a lot of songs and movies we probably shouldn’t have. At least we got to enjoy it.